The 52nd Easter Seals Telethon fundraiser has kicked off for March with their live event broadcasting on March 24 on YourTV and Global Peterborough from 10 a.m. to 4 p.m.
The announcement was made at Lansdowne Place with Deputy Mayor Joy Lachica proclaiming March to be Easter Seals Month in Peterborough.
Telethon host Stu Harrison is returning as well as Graham Hart, celebrating his 50th year volunteering. Actress Linda Kash and Energy Morning Show’s Brian Young are hosting the Wheelchair Challenge where small teams come on the Telethon to contact everyone they know for donations.
”They're calling and reaching out to their contacts list of corporate supporters, family members, employers, that kind of thing and basically drumming more donations for us,” Coralie Jacobs of Easter Seals Ontario “It's sort of a neat and little competitive little edge to the show.”
Easter Seals is its 102nd year with the 52nd and is a fundraiser that provides support for children and youth with physical disabilities. The televised event celebrates success stories, showcases Easter Seals kids and their families, recognizes donors and sponsors.
Jacobs credits everyone involved in the event and/or its promotion on why the event has been successful for over a century.
“A lot of that has to do with who's involved with it and they're putting the word out for us,” she explained. “It's really valuable for people to understand and help them understand what it is that we're doing.”
For the 52nd edition of the Telethon, a goal of $100,000 was set, an increase of $80,000 in years prior.
“We've never had that as our goal, it's always been 80,” said Jacobs. “We're very good at exceeding 80 and I'm comfortable with that but this year I thought, 'you know what, let's go for it,' 100 grand, I know this community can do it.”
Also returning to the Telethon is regional ambassador and seven-year-old Sawyer Grace Growden who has Angelman syndrome, a genetic disorder which affects the 15th chromosome. She uses a wheelchair and a walker to help with her mobility.
“She loves the attention, loves being on camera,” said Dan Growden, Sawyer’s father. “You can tell by the laughing and giggling that she loves to be here.”
Last year, the family participated in the Easter Seals Family Camp and have already applied to participate for 2024. The camp gives families an opportunity to meet other families, have an accessible family vacation with overnight camping. The camp has a wide range of programs that are geared to various age groups for families to partake in.
“It was an incredible experience to be there as a family, meet other families,” said Dan. “Teddy got to meet siblings of other kids with physical disabilities so it just a great time all around.”
Supporters can donate during the Telethon or at anytime online.
The 51st annual Peterborough Easter Seals Telethon kicked off at the Lansdowne Place Mall on Thursday; announcing Sawyer Grace Growden as the new regional ambassador.
After a couple of virtual years, Easter Seals were able to gather again in-person to launch the 2023 Telethon.
The annual Easter Seals Telethon celebrates success stories, showcases Easter Seals kids and their families, recognizes donors and sponsors, and raises funds for children and youth with physical disabilities for the last 51 years. For the past 101 years, Easter Seals has played an important role in providing support for children and youth with physical disabilities.
Easter Seals continues to offer programs to enable kids to experience freedom, independence and a sense of accomplishment. Easter Seals helps by providing financial assistance for mobility equipment, communication devices and summer camp opportunities.
Jeff Richards from Country 105 / Move FM emceed the kick-off event; announcing this year’s goals and sharing updates on past ambassador Ryerson Beardmore. The month of March was also declared Easter Seals Month by Mayor Jeff Leal.
Telethon host Catherine Hanrahan introduced new regional ambassador, 6-year-old Sawyer Grace Growden. Growden has Angelman syndrome, a genetic disorder which affects the 15th chromosome.
“She is missing the part of her chromosome that affects all the things we take for granted on a daily basis. Things like walking, eating, and all those self-care things,” said Sawyer’s mom Tara Growden. “She works so hard everyday to overcome all those challenges, she is just such a happy little girl.”
Sawyer uses a wheelchair and a walker to help with her mobility. Her dad, Dan Growden, says that she is learning to use an iPad to help communicate.
The Growden’s mentioned that they are looking to attend the Easter Seals Family Camp.
“(We’re excited) to go to a place and be around people who get it, and to not have to worry about accessibility for a hot minute,” said Tara.
This year the Easter Seals will be visiting with familiar faces, past ambassadors, and local celebrities of the past 51 telethons as part of the March 26 fundraiser.
The 2023 Easter Seals Telethon will be broadcasting live on March 26 on YourTV and Global Peterborough from 10 a.m. to 4 p.m.
Supporters can donate online and local residents are encouraged to select the Peterborough webpage.
Sunrise—which features independent music on CD and vinyl, DVD movies and pop culture toys, games and apparel—made the announcement of updated locations, including LP, on Wednesday (March 22nd).
No word yet when exactly it is opening at LP, but new stores start rolling out in April. This is great news for the mall, which recently lost HMV when it went bankrupt and closed its stores across Canada. Part of Sunrise's success will be capitalizing on the resurgence of vinyl.