The logo contains the year the company was founded in 1902 and has five matboards on the left side.
The boards represent the company’s philosophy of quality, integrity, tradition, innovation and social responsibility according to the company’s presentation.
Local politicians such as MPP Dave Smith and Coun. Keith Riel were invited to take a facility tour prior to the logo unveiling.
Smith, Riel and representatives from the Greater Peterborough Chamber of Commerce and Peterborough and the Kawarthas Economic Development gave acknowledgements of the company’s milestone after the tour.