Peterborough Petes to Install State-of-the-Art Video Board

The Peterborough Petes will build and install a state-of-the-art video board at the Peterborough Memorial Centre this summer announced in a press release on Wednesday.

Photo Courtesy Of the Peterborough Petes.

The sign is in partnership with Signarama and Fully Promoted Peterorough where both companies are working on designing videos and other content for the new board.

The fully-digital video board will be installed in time for the 2021-22 home opener on Thursday, Oct. 14. It will feature the highest resolution screens and futuristic front -and back- end software and hardware to provide a revolutionized fan experience according to the press release.

“We’re thrilled to see this project come to life as the Petes continue to work toward providing our fans, and the entire community of Peterborough, with a league-leading experience.” said Dave Pogue, Petes President. “Fans are already showing their eagerness to return to the rink this fall, and this project represents a strategic investment that will elevate game night at the PMC to new heights.”

The new centre-hung video board will consist of four large, widescreen digital displays with the league’s best resolution. Below the main screens will be a fully digital dynamic LED ring to further enhance the in-game experience. The existing video board’s digital screens and traditional score clocks will be repurposed over the coming years.

“In my 12 years of working in hockey, I’ve never seen a corporate partner step up the way Signarama/Fully Promoted did this past spring,” explained, Eric Ebenbauer, Petes Director of Sales. “This project wouldn’t have been possible without the incredible effort put in by Morgan, Marty, and the rest of the Signarama team.”

“This video board will be like nothing ever seen before in Peterborough,” added Morgan Smith, Signarama/Fully Promoted Peterborough CEO. “My staff and I attend every Petes game and when the opportunity to work on this project arose, we jumped at the chance to provide our services and give fans and partners at the PMC - like ourselves - the best and most advanced experience in the province.”

The project will be financed by the Petes. Much like with other building improvement initiatives paid for by the team in the past including the Family Zone seat upgrades, all PMC tenants will have the opportunity to use the video board.

“This is an exciting announcement for anyone who uses the PMC,” noted Jeremy Giles, PMC Facility Manager. “All of our tenants, user groups and fans now have one more reason to get excited about returning to Peterborough’s premier sport and entertainment facility. This board is a real win-win situation and I’d like to thank the Peterborough Petes for being the driving force behind making it happen.”

The Petes will welcome the Sudbury Wolves and first-overall draft pick Quentin Musty for their home opener on Thursday, Oct. 14 at 7:05 p.m.

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Peterborough Downtown Business Improvement Area Launches Digital Main Street Service Squad

Starting in April, the innovative Peterborough Downtown Business Improvement Area (DBIA) will be leading the local Digital Main Street initiative with a Digital Service Squad to help main street small businesses improve their online capabilities. 

The DBIA received a $10,000 grant from Digital Main Street as well as support from Community Futures Peterborough and the DBIA’s own resources to establish a Digital Service Squad to help small businesses in the downtown area enhance their use of digital tools and techniques to better promote and sell online.

Photo courtesy DBIA

The Squad will see a trained online specialist visit and assist businesses at no cost to help them set up Google Business, conduct a digital-readiness assessment, and apply for a $2,500 Digital Transformation Grant. 

“This program is going to make our downtown more competitive and vibrant,” says DBIA Executive Director Terry Guiel. “We know we have to meet our customers where it’s most convenient for them. The beautiful bricks and mortar physical locations will always be the core of what makes downtown what it is, but we need to help our businesses make the best use of their resources for promotions, serving their customers, and reaching new markets.”

Photo courtesy DBIA

HOW IT WORKS

-> Digital Main Street helps improve how small businesses use digital tools and techniques to become more successful.

-> Today’s digital economy is vital to small businesses, and DMS will help them adopt new digital technologies from e-commerce and social media to back-office systems such as payroll and inventory. 

Photo courtesy DBIA

Businesses within the downtown area will be introduced to the Digital Service Squad at the end of April.

For further information or to participate in the program, email DBIA Communications Manager Joel Wiebe here or call 705.748.4774.

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