Reimagined Canadian Cancer Society CIBC Run For The Cure This Year In Peterborough & Beyond

For almost 30 years, the Canadian Cancer Society CIBC Run for the Cure has united a collective of Canadians who are a force-for-life in the face of breast cancer.

This year, being physically apart won’t stop them from coming together to make a difference. The Canadian Cancer Society (CCS) and CIBC are inviting local residents to join the reimagined CIBC Run for the Cure, taking place on Sunday, October 4. 

Every day, more than 75 Canadians are diagnosed with breast cancer. As a higher risk population, people living with cancer rely on the same healthcare system that is still responding to COVID-19 and its impacts. 

Photo from 2019 courtesy CIBC Run for the Cure Peterborough

Photo from 2019 courtesy CIBC Run for the Cure Peterborough

“Now more than ever, the CIBC Run for the Cure needs your support to ensure that no Canadian has to face breast cancer alone,” says Nicole Kirton, Volunteer Run Director, Canadian Cancer Society. “Cancer doesn’t stop being a life-changing and life-threatening disease in the middle of a pandemic and that’s why we will never stop running to support people affected by breast cancer.” 

The 2020 CIBC Run for the Cure has been transformed into a one-of-a-kind experience with both physical and virtual components. Through their refreshed, easy-to-use mobile app and website, participants can create and customize their own virtual runner, fundraise to unlock rewards and track their activity. On Run Day, participants will join the online opening ceremonies before heading out to walk or run in their neighbourhood. 

Photo from 2019 courtesy CIBC Run for the Cure Peterborough

Photo from 2019 courtesy CIBC Run for the Cure Peterborough

The opening ceremonies will be livestreamed on Canadian Cancer Society’s Facebook and YouTube channels at 11:30 a.m. EST and will be hosted by Jully Black, the award-winning singer-songwriter dubbed Canada’s Queen of R&B Soul. Viewers can also expect performances from Barenaked Ladies, Jess Moskaluke and Carolyn Dawn Johnson. 

The Run is the largest single-day, volunteer-led event in Canada in support of the breast cancer cause. Canadians can register for or donate to the Canadian Cancer Society CIBC Run For The Cure at cibcrunforthecure.com

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