Why A Major Travel Conference Coming To Peterborough Will Have Huge Impact
/Big news for the area, as the 2015 TMAC Conference & AGM is here June 10th to 14th and will showcase Peterborough and the Kawarthas to the world.
The Peterborough & the Kawarthas Tourism (PKT) is hosting the 2015 Travel Media Association of Canada (TMAC) Conference & AGM—marking the first time the well known association has chosen to host its conference in a rural destination.
The annual conference is a place for members (writers, photographers, filmmakers, bloggers, social media mavens) to gather for story ideas on the chosen region.
The TMAC chose Peterborough because they were wowed by the wealth of activities available and the tremendous hospitality they experienced from everyone they met during their site inspection. They are excited to introduce their members to this beautiful area.
The view from Warsaw Caves
TMAC coming to Peterborough will result in significant media coverage for the area, with the goal of encouraging even more travellers to visit Peterborough and the Kawarthas—pumping more dollars into the local economy.
Peterborough & the Kawarthas Tourism (PKT) has a countless number of partners they're working with for this conference, such as The City of Peterborough, The County of Peterborough, Parks Canada, Ontario Parks, Kawarthas Northumberland, and the Province of Ontario through the Rural Economic Development (RED) Program.
At present (registration is still open), there are about 175 delegates attending—approximately 50% of which are media members. This is one of the highest media registration numbers TMAC has had in recent years!
Some key facts about the TMAC conference...
• In partnership with KEGI/The Venue, delegates of the conference are being treated to VIP access to the Chantal Kreviazuk concert on the Wednesday night.
• There are currently 116 people signed up for the optional Peterborough Farmers Market excursion on the Saturday morning—it's also the market's 190th anniversary this year!
• Media attending the conference contribute to a large variety of media sources including (but not limited to): Canadian Living, Conde Nast Traveler, Food & Drink Magazine, West Jet's UP! magazine, Best Health, Reader's Digest, Ensemble Vacations, The Globe & Mail, Toronto Star, Huffington Post, Metro News, Flare, Travel & Escape, City Line, EnRoute magazine, National Post, Frommers, Maclean's, Today's Parent, Canadian Geographic, CAA Magazine, The New York Times, Canadian Cycling, Chatelaine, Parents Canada, Zoomer, Dreamscapes and more!
• The official conference hashtag is #TMACPtbo, which will be used leading up to and throughout the conference.
• All delegates will be participating in one of 16 different 4 hour local tours, such as: behind the scenes tour at the Canoe Museum, local museum tour, Escape Maze, trail cycling, downtown local food tour, Lang Pioneer Village, Peterborough Lift Lock, local breweries/distillery tour, Mountain biking, Petroglyphs Provincial Park tour and more!
• Pre & post tours will include: Road cycling, fishing, paddle carving, Kawartha Highlands Signature Site, Canoeing/Camping, Artisan experiences, food experience with local chefs, literary experience, cottage vacation experience and more!
Other tidbits about the conference...
• Delegates will partake in an opening reception taking a Lift Lock Cruise from the Holiday Inn to the Peterborough Lift Lock for an outdoor (tented) old fashioned Regatta themed evening featuring local chefs, entertainment and more. This event is sponsored by Parks Canada.
• Delegates will participate in a dine-around evening where they will visit one of more than 20 restaurants in small groups throughout the city and county of Peterborough.
