Two Innovation Cluster Startups, Alexander Optical & Electric Juice Factory, Take Home Bears’ Lair Grand Prizes

The winners for the “Innovation” and “Goods & Services Stream” were announced during the 9th Annual Bears’ Lair Entrepreneurial Competition on Tuesday, April 30th at The Venue in downtown Peterborough. The grand prize cash value for each winner was $8,350.

For the Innovation stream, innovative eye care company Alexander Optical took the grand prize. Alexander Optical is increasing access to eye care in the community through organized pop-up clinics that bring professionals on-site to perform comprehensive eye exams and find eyewear solutions. Pop-up clinics are facilitated at locations such as schools, seniors residences and local businesses to benefit patients.

“I’m so proud to be a part of such a supportive community and have such incredible mentors that helped me get here,” says Alexander Optical founder Dylan Trepanier.

“I put my heart into the pitch and I’m feeling blessed that the audience and judges were receptive to the change we are trying to make in the community. I can’t wait to start working with more eye care professionals and employers in the area to bring services to them. I can hardly wait to see what the future holds.”

In the Goods & Services stream, Innovation Cluster health food startup Electric Juice Factory took the top prize. Cheryl Gould went in front of the judges pitching the company’s innovative smoothie puck product, successfully impressing the panel. The company recently launched the product in five flavour options in addition to its array of raw plant-based juices.

Gould expressed her gratitude toward the community that has been a continued support over social media after winning, saying, “It’s time to get to work.”

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