A familiar face is joining the Peterborough Lakers as Pete Dalliday becomes the team’s new Director of Community Engagement and Partnerships, announced on Wednesday morning.
In this role, he will help expand the Lakers' footprint in the local sports landscape, Major Series Lacrosse (MSL) and across Ontario.
“We are excited to have Pete join our team in this capacity,” said Len Powers, Chairman of the Board. “His connection to the community and understanding of the Lakers' values make him a perfect fit as we strategically grow our presence and engage more deeply with our fans. Pete's enthusiasm will be key as we build the future of lacrosse here in Peterborough.”
Dalliday has been well-known for his game commentary on YourTV for the Lakers and Peterborough Petes and with local radio and TV.
According to a press release, with his extensive experience in broadcasting, Dalliday will help elevate the Lakers' marketing strategies, driving new sponsorship opportunities and increasing awareness of the sport throughout the region. The Lakers believe that his leadership in this new role will contribute to growing lacrosse in the area and beyond.
“I’d like to thank the board for this opportunity to help lead such an iconic franchise,” said Dalliday. “As someone who has always felt a deep connection to the Lakers—whether as a fan, former player, or from the booth—this role feels like a natural fit. I’m excited to build relationships and strengthen community ties here in Peterborough to support our team, players, fans, and families, continuing to make the Lakers a true part of our community.”