"We were sold every day last week and we're sold out for pre-orders every day this week," said Mike Frampton, Tragically Dipped owner.
The new business owner says he makes roughly 485 doughnuts a day for preorders. He makes them available on Mondays at 10 a.m. but typically sells out by 4:30 p.m.
Frampton is overjoyed by the customer base and volume he’s attracted in his first week open.
"I couldn't have asked it to be busier so no complaints,” he said. “It's exactly what I wanted it to do and it's doing it."
Frampton’s doughnuts are all nut-free including tree nuts (almonds, Brazil nuts, cashews, hazelnuts, walnuts, etc.). Some doughnuts include gluten-free crullers, fritters, Boston cream, lemon-filled, jelly-filled, maple and honey dips that are available on rotation.
The shop also sells coffee and tea with homebrew options.
Frampton started the business as a change of direction and a mental health break from his previous job. He was a biohazard technician for 15 years, cleaning up contagions such as death scenes or hoarders’ homes.
The doughnut entrepreneur said he was finished with his past career’s trauma and wanted to go from ‘death to doughnuts.’
"Everyone in the city would know me as the 'death guy' before this and now I'm the 'donut guy' and I'll take it," he said. "This is so much better for my mental health.”