The cash-only sale is at Hybrid Sports at 1575 Chemong Rd. and runs from 8 a.m. to 4 p.m.
Waselenko used to own the soccer apparel store “Soccer Plus” located at 139 George St N. — until closing in 2017 — where his leftover jerseys, apparel, footwear and equipment are sold at the one-day event at 50 per cent off.
All proceeds will go towards Ukrainian charity efforts according to Waselenko.
“My goal is to walk out of here with here with empty boxes," he said. "I would love nothing more than if we sold everything that was here but we have an aggressive goal of $10,000 that we'd like to raise."
After the sale, Waselenko says he wants to raise a total of $100,000 for the Red Cross with the help of the community.