Outboard Marine, which once employed about 2,000 employees in Peterborough before closing in the Nineties, was famous for, among many other things, producing Johnson and Evinrude engines.
Some of those were on display on Saturday (September 16th) on the shores of Little Lake at a classic boat display.
All the motor logo designs pictured throughout the post were done by George Elliott, the renowned local artist and illustrator who worked at Outboard Marine as a graphic designer in the '60s, '70s and '80s before leaving to commit himself full time to his art vocation. (George is the father of our Brand Strategist, Aaron Elliott.)
George was featured (see below, bottom left) in an old dealer publicaton called Pioneer Chips.
Many of our readers may recall these classic old designs, and perhaps might even be using these motors now.
"To see my Dad's designs still around and being cherished after decades is incredible to witness," Aaron says. "It's neat to see they live on."
Here is a picture of Outboard Marine back in the day (where the Canadian Canoe Museum is now located)...